Lead Generation Platform
At Noodle Group we often remain anonymous and become an extension of our client’s team to do work for their clients. The image shown to the left does not show actual work, but represents the concept of a lead generation platform built for a Fortune 500 company. The platform involved fully customizeable Android tablet/mobile survey apps, a similar web app, a web-based dashboard, real-time tracking, report generation for sales teams, a robust cloud-based backend, automated HTML emails with targeted content, marketing analytics for opens / clicks, and more. The platform also required 2D barcode scanning capability and near-field communication (NFC) chip reading. Often we are asked to meet a very tight timeline. In the case of this project, we delivered a fully-functioning system in about ten weeks time once the requirements were determined.